Our Blog
A Few Lessons We’ve Learnt On Our Journey So Far
Common mistakes people make when writing for an online audience
Blog Common mistakes people make when writing for an online audience You are reading this on your phone, or possibly your tablet, maybe even a laptop. You are not sitting on the bus, train or plane, flicking through the glossy, shiny pages of a magazine or turning the...
How to write a great Adwords Ad
Blog How to write a great Adwords Ad The Google Search Engine is a competitive space. Approximately 6 billion ads are displayed on the Google network every day. And with more people making searches through their mobile devices for products and services, and more...
Here’s how to write articles that will attract readers
Blog Here’s how to write articles that will attract readers Did you know that when we read something, our brain does not distinguish between reading about it and it actually happening? The exact same parts of the brain are stimulated, whether you are sitting down at...
The problem of duplicate title tags
Blog The problem of duplicate title tags I was once doing some work for a great computer repairs company that fixes computers in Melbourne and Sydney called Itsfixed. Upon working on their website (which has recently changed), I realised that they had a lot of pages....
Getting your social game on
Blog Getting your social game on How Search Engine Optimise your website Part 8: Getting your social game on Social media, once unrelated to getting good rankings, is now a factor that search engines take into consideration when ranking your site for keywords. And...
Strategy for national (non-local) keywords
Blog Strategy for national (non-local) keywords How Search Engine Optimise your website Part 7: Strategy for national (non-local) keywords If you’re not targeting a local strategy, citations still have some value though nowhere near as much to lifting rankings as if...
Identifying your offsite strategy
Blog 5 Tips for engaging effectively with customers in today’s world How Search Engine Optimise your website Part 6: Identifying your offsite strategy Offsite optimisation is known as the activities that a business may do away from their own website to achieve...
How to do good onsite optimisation
Blog How to do good onsite optimisation How Search Engine Optimise your website Part 5: How to do good Onsite Optimisation Onsite optimisation is the very foundation on which the tower of strong rankings is built. At Sprout Online, we are big time advocates of great...
Organising your website to target keywords for success
Blog 5 Tips for engaging effectively with customers in today’s world How Search Engine Optimise your website Part 4: Organising your website to target keywords for success Once you have gone through the process of selecting your keywords and you have a set of...
Crunching the numbers: Performing a keyword analysis
Blog Crunching the numbers: Performing a keyword analysis How Search Engine Optimise your website Part 3: Crunching the numbers – Performing a keyword analysis Once you have your list of keywords, you can use the Google Adwords Keyword Planner Tool to help you get...