WHAT IT INVOLVES
Before getting to work on email marketing, we look to understand the identity of your business and your target market. We then develop a suitable strategy to get members of that target market to subscribe or provide their email details. This often involves building suitable assets or giveaway items that will compel subscription.
CREATING EMAIL CONTENT
We look to send and engage users through emails that offer value, whether it be notification of special offers or useful information. We craft copy that is aimed to convert and design accompanying imagery to further compel users to click and convert.
BUILDING YOUR DATABASE
We will continually grow your email database by ensuring that suitable channels are set up for email subscription, or by collecting the emails of your target audience by offering them valuable offers or assets that we identify or create.